Design Architect:

Taylor Design

Associate Architect or Firm:

Landscape Architect:

N/A

Owner / Developer:

Stanford Health Care

Project Data:

Completion Date:     4/16/2018

Square Footage:      10400

Building Use:           Blood Center

Project Description:

The Stanford Blood Center (SBC) serves the community by providing a fixed community‐based location for donors to donate blood products that are needed to support the increasingly large and complex transfusion needs of Stanford Health Care and Lucile Salter Packard Children’s Hospital at Stanford. The center also performs research and teaches Donors and staff the process. Nearly 75% of SBC’s donors live in the South Bay, and the center needed to consolidate its program by housing both administrative and donor functions at a new location. The center focused on developing a personalized level of service, taking the time to focus on each individual donor to ensure they have the best donation experience possible.

The new South Bay donor center in Campbell, California was designed from the ground up with the donors in mind. Every detail of the new center helps to create a comfortable donation experience in a modern, relaxing environment.

The new donor center includes three call centers for tele-recruiting, special donations, and field recruiting, one conference room, 2 offices, and back-of-house space for storage. The donor space includes 14 blood draw stations with 6 history/vitals stations. The project also included a new roof-mounted generator and minor site accessibility upgrades.

As an academic blood center, the early design phases focused on crafting a donor experience plan that would engage the older dedicated donor population while also engaging younger and new donors. The interior design of the donation center blends with the branding and donor education/donor engagement programs to provide opportunities for donor education throughout the donation process. Opportunities for social media engagement were designed into the lobby space. Custom wall-scale infographics were designed into the patient history rooms in collaboration with the Stanford Blood Center’s marketing and communications team (examples are shown on the following slide). The canteen, where donors recover, includes a variety of community engagement programs to encourage donors to return for future donations.

In the Administration area, the call centers were carefully integrated with the furniture systems, call technology, and acoustical engineering to ensure a high-quality call environment. All spaces were provided with access to natural daylight to promote higher job satisfaction and improved productivity.

Careful space planning provided improvements in productivity. By keeping administrative and donor areas separate, the flow, function, and performance are significantly improved. Donors only go to three locations: reception/waiting, donating area, and canteen/recovery. All dirty/biohazard/fluids and supplies travel through the rear entry for safety and cleanliness of the center. Staff members have exposure to natural light in the staff lounge and conference room areas to help sustain their energy and passion. Collaboration rooms are shared among staff to maximize space usage and maintain high numbers in donations and further research in new advances/technology.